07 Sep The Secret Recipe for Inspiring Conference Videography
If you are getting your conference filmed you aren’t likely to accept anything less than an inspiring video. The invasion of digital media into our lives has turned corporate conferences into one of the most marketable events for any business. You can post videos on your website or video sharing platforms to increase your brand equity and connect with target audience. If you have hired an agency for conference videography you need to plan the project meticulously. Here is your secret recipe for inspiring conference videography.
- Share Your Brief
There are important parts of your conference, there are keynote address that you would like to promote and there are presentations that need to be highlighted. Don’t expect the videographer to read your mind. Share a brief about the event and make them aware of your goals. This will help the team during filming as well as on the editing table. - Insist on a Pre-Call
Always insist on a pre-call with the conference videographer you have hired for the job. Ideally this pre-call should happen a day prior to the day of the event. If that isn’t possible it should happen hours before you event is scheduled to start. This allows the A/V crew to set up their equipment at ideal locations and carry out the audio and lighting checks. A faulty A/V setup during the event can cause you embarrassment in front of your audience. - Discuss the Shot List
Professional teams prepare a shot list based on your needs and expectations. You must sit down with them and review the list before the event. Make sure it is aligned to the ideas you have in mind with the video. If not share your inputs and make sure the team adheres to them. - Stress on Extra Equipment
Dozens of things can go wrong during the event where the camera or the audio setup can fail without showing signs of failure. This is where you must stress on extra equipment to be kept on standby for all eventualities.
Keep these things in mind and you are all set to achieve the most inspiring conference videography that furthers your marketing goals.
Summary – In this write-up we take a look at some of the ways in which you can achieve inspiring conference videos and how you should plan out the filming with your videographer.
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